Who will believe that only Umratia was once mine?' This line from Ruswa Mazloomi's famous ghazal applies perfectly to the blue tick. If you are using social media, you must know about Blue Tick. A blue tick is a blue mark next to an 'X' ('Twitter'), 'Facebook' or 'Instagram' name. Which was rare a year ago, the Blue Tick had its heyday. Those who got blue ticks were real celebrities or only those who were celebrities got blue ticks. Then Alonbhai entered 'Twitter'. Elon Musk came and made the blue tick in 'Twitter' paid. That is, pay money and get a blue tick. In which some premium services are also available along with Blue Tick. After some time, 'Meta' (the parent company of 'Facebook' and 'Instagram') also launched 'Meta Verified' in the same direction. The concept is the same, pay and get a blue tick along with some premium services. It has been almost a year since 'Meta Verified' was launched. Today we want to talk about what are the benefits of being verified by paying on 'Facebook' and 'Instagram'? What is the experience of people in a year and write to spend money or not? What is 'Meta Verified'? 'Meta Verified' is a kind of subscription service. This verifies your 'Facebook' and 'Instagram', i.e. a blue tick next to your name. For which you have to pay money every month. Until one or one and a half years ago, this type of blue tick was only available to people who were big personalities in public life. Like film celebrity, leader, artist, activist etc. Back then there were only two ways to get verified. The first is that 'Facebook' recognizes you and gives you a blue tick and the second is that you have to prove that you are a celebrity or public figure. Now under 'Meta Verified' anyone can get Blue Tick by paying Rs 640 to Rs 1,400 per month. What are the benefits of 'Meta Verified'? 'Meta verified' is not just limited to blue ticks. Apart from Blue Tick, 'Meta Verified' offers many services, which are not available to common users. 1. Verified Badge – Blue tick, the biggest benefit of 'Meta Verified' for people. 2. Proactive Account Protection – Your account security will also increase if you subscribe to 'Meta Verified'. Especially no one can create a fake account in your name. Can't even use your content. If something like this comes to the attention of the 'meta', it will take immediate action. Also 'two factor authentication' will become mandatory. That is, one more step will be added in addition to the password at the time of login. Only then you can log in. So the possibility of hacking the account will decrease. 3. Direct Account Support – Another important advantage of 'Meta Verified' is direct support. In which you can contact the 'Manas' working in 'Meta' for any problem. The importance of humans is that AI bots are now mostly used in help and support. Those who talk to you according to a script. So the chances of solving your problem are less. If you subscribe to 'Meta Verified' you can directly talk to an employee working at 'Meta'. 4. Exclusive Features – Special stickers are available for 'Facebook' and 'Instagram' stories, which are not available to normal users. Apart from this, users who take 'Meta Verified' are given 100 stars on 'Facebook' every month. With the help of which you can support other creators. 5. Access to trial features – 'Meta verified' users will be able to trial the new features that come in 'Facebook' or 'Instagram'. That means you will be able to use such a feature before it is rolled out for general users. How to Subscribe 'Meta Verified'? • The 'Facebook' app will have three horizontal lines or your profile picture in the top right corner. Click on it and many options including settings will come. • If there is a latest updated app then an option called 'Meta Verified' will appear at the bottom. • If not there, click on Settings, then click on 'Meta Account Center'. Click on it where you will see the option of verification. • Now the verification screen will open. In which account has to be selected first. • If your 'Instagram' account is also linked with 'Facebook' it will give you two options. One would be to be verified on both accounts and one on 'Facebook' only. • Both will have different subscription fees. It will appear written down there. More for both accounts and less for single account. Also for the first time you may get some discount. • After making the payment, the first step for 'Meta Verified' is complete. What is required for verification? • First of all you should be 18 years or above. • Then you have to provide ID proof after payment for verified. After making the payment once, a notification will come for this. In which photo of driving license, passport or any other option has to be uploaded. • Your account name must be the same as in ID. • Your profile picture should match the photo in ID. There is another process for photo verification. In which you have to upload a 360 degree video of your face. • After completing these steps your account will be verified within 48 hours. • Another special thing is that the subscription of 'Meta Verified' is monthly. That means you can stop anytime. No fear of long waits or losing money. Should it be 'meta verified' or not? Writing to give money? The answer to this question depends on the person. If someone has a desire or a hobby for blue ticks, this is an easy way. Apart from this, it can be taken for the feature mentioned above. It's been a year since 'Meta Verified'. So the overall global review seems to pay for 60 percent 'meta verified'. So 40 percent people are those who don't feel like writing. Getting 'meta verified' is said to increase the reach and engagement of your content. However, this is not entirely true. This too is 50-50. Some people have increased and some have decreased. So you will know only if you try. Recently 'Meta' has launched different plans of 'Meta Verified' for business as well. Four to five plans offer different benefits at different prices. Finally, as mentioned above, blue ticks are no longer what they used to be. People are buying it by giving money. The feeling that comes from seeing an account with a blue tick before is not there. The reason is that now the trolls on social media also have blue ticks. Apart from this, since 'Twitter' has started paying money according to the reach of people who have been verified by subscription, it is also being discussed. Talk about it again sometime.
Image Credit: (Divya-Bhaskar): Images/graphics belong to (Divya-Bhaskar).