Fintech company Infibeam Avenues Limited has partnered with BHIM App, after which users will now be able to recharge their prepaid mobile directly through the platform. Currently, BHIM App has other options including post-paid bill payment, but the option of prepaid recharge is not available. When the feature of prepaid mobile recharge is introduced, BHIM App users will not have to depend on any other platform for it. This feature will operate through Infibeam's utility payment platform BillAvenue, in which CC Avenue payment gateway will be integrated into BHIM App. BillAvenue's Chief Business Officer Vivek Patel called this partnership a major achievement and said that this will increase the transaction value and BHIM users will get better service. This partnership will strengthen BHIM's role in financial activities BHIM's Chief Business Officer Rahul Handa said – This partnership will make payment management easier for app users and will strengthen BHIM's role in everyday financial activities.
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